MBSC Healthcare Strategy Program
Build scenarios for the future of healthcare beyond the 2030 transformation

04th- 06th 2023


COURSE FEESLocation: Riyadh

Tax Not Included

Healthcare organizations are increasingly facing changing business environments marked by turbulence, uncertainty, novelty and ambiguity. The last decade has witnessed growth in healthcare management, further accelerated due to the COVID-19 pandemic. As part of the 2030 vision, the next decade will witness unprecedented transformation in the sector.

This program brings together interdisciplinary teams of clinicians, managers, economists, and technologists to envision their sector’s future beyond 2030. They will work together to brainstorm how better to prepare themselves and their organizations for those futures.

View more

Representatives of healthcare service providers, suppliers, insurance companies, and the government will question long-held assumptions, correct decision-making biases, review existing strategies, and engage with multiple stakeholders through a relatively new strategic tool -- scenario planning.

Anticipating future threats and opportunities can factor in decisions one can take today to improve organizational resilience. Critical dialogue and debate among various stakeholders are at the core of this approach.

The program follows the rigorous methodological and pactical steps outlined in the Oxford Scenario Planning Approach. In contrast to the traditional strategy, which plans how to shape the future, strategic thinking and reframing through scenario planning identifies new opportunities in the face of disruptive contextual changes and helps to prepare organizations for multiple possible futures. The economic, organizational, social, and technological aspects of the Kingdom’s healthcare sector will be examined, from personal choices to the wider impact on the wider economy and society.

Classes Start Soon & Space is Limited

  • days
  • :
  • hours
  • :
  • minutes
  • :
  • seconds

Register Your Interest &
Download Our Course Brochure


Reserve Your Seat

Participant profile

Participants Profile
  • Mid to Senior level Managers who makes strategic decisions
  • Clinical and non- Clinical leaders and/or executives who are experiencing significant changes in the healthcare sector and are under pressure to manage those changes
Related Positions
  • Chief Medical Officers, Clinical Leads, Department Heads, FIN, HR, MAR, PROD.
Industry Examples
  • Hospitals & clinics
  • Pharmaceutical Manufacturers and Retailers
  • Medical Device Manufacturers and Suppliers
  • Government Policymakers and Regulators
  • Insurance Providers
  • Medical Schools
  • Ancillary Service Providers to the Healthcare Sector


Our focus is the same as yours: growth and an immediate and long-lasting return on investment.
At the MBSC Healthcare Strategy Program, you can expect the followings:


Complete the Program In 3-days

Complete an intensive, practical interactive program based on participant-centered pedagogy in 3 days only

Earn a Prestigious

Receive a Certificate in Business Specialty in MBSC Healthcare Strategy Program from Prince Mohammed bin Salman College of Business and Entrepreneurship


Note: After successful completion of the program, you’ll also be granted a verified digital certificate that will be emailed to you in the name you used when registering for the program.

All certificate images are for illustrative purposes only and may be subject to change at the discretion of MBSC Executive Education.

Learn From world-renowned Faculty Experts

Learn from accomplished Professors who are a cut above the rest in their field, are based in Saudi Arabia and come from diverse international backgrounds

Be a Member of MBSC Executive Education Network

Enjoy the immense learning and networking benefits by becoming a part of the MBSC’s network of professionals


    Participants will
    • Manage under turbulence and uncertainty

    • Analyze future trends in the healthcare sector

    • Strategically think and reframe existing problems

    • Create multiple futures that could happen

    • Embed scenarios in organizational strategy
After attending the program, the participants will be able to:
  • Better navigate the complexity of healthcare management from an interdisciplinary perspective
  • New strategic tools are needed in the face of rapid change in the healthcare sector marked by turbulence, uncertainty, novelty, and ambiguity
  • Strategic thinking and reframing through scenario planning identifies new opportunities in the face of disruptive contextual changes
  • Contemplate, create, and evaluate options for yourself as healthcare professionals and your respective organizations to act upon today for multiple possible futures.
Register Now

Your Learning Journey

The program curriculum is built around 3 comprehensive days.

Learning Journey

For more information about the program syllabus
Download Brochure


Participants will take advantage of

Distinctive Pedagogy
  • A program curricula that include simulations,case discussions, negotiations, interactive lectures & coaching led by our world-class faculty.
  • Get a closer look inside many of the world's top companies cases.
  • MBSC case studies are customized to tackle multifaceted issues and applying those lessons to your own business.
  • Case studies are localized to compliment the transformational journey towards Vision2030

Group Experience & Discussions
  • Get involved in the transformational experience in our classrooms infused with a synergistic environment with participants from different experiences, backgrounds, and viewpoints.
  • The world-class business leaders who attend the programs will sognificantly enhance the time you spent in discussion
  • Exchnage knowledge with other and improve your effectiveness.
  • Experience the distinctive MBSC culture that is collaborative, creative, and focused on supporting individuals and organizations to succeed.

Network With Professionals
  • Bonding with members and world-class faculty in the program will enrich and create a long-lasting knowledge experience after the program.
  • Post the program, you'll continue the conversation with the faculty and your fellow leaders on different social media platforms after the program, including the MBSC Executive Education LinkedIn page.

Meet the Faculty

Dr. Yasser Bhatti , Ph.D.

Program Director, Associate Professor of Strategy and Innovation

Function and Specialization

  • Strategy, Innovation and Entrepreneurship

View more


Dr. Yasser Bhatti is a scholar of Strategy, Innovation and Entrepreneurship with a focus on the study of emerging models of innovation and strategies which promote inclusive and sustainable growth. He merges an understanding of innovation concepts, mainly frugal, social and reverse innovations with strategy concepts, mainly cost leadership, business models, and scenario planning. He draws on institutional theory and resource-based view to understand the role that organizations play in the market and in society. For impact of scholarly work, he also works at the intersection of management and health, relying on mixed methods research.

He contributes to and speaks regularly at international forums on innovation. For instance, he provided expert feedback to Pakistan’s new Social Protection Ministry (called Ehsaas); he was invited for knowledge sharing by the Danish Ministry of Science and Technology; offered expert advice to the UK's Innovation think tank NESTA; and served on the scientific advisory board of the European Commission Project on Frugal Innovation. He was also invited to Google Headquarters in New York City to present to Chief Innovation Officers of healthcare organisations on how to scale frugal innovations. His book ‘Frugal Innovation: Models, Means, Methods’, published by Cambridge University Press, was nominated for best book award at the Academy of Management annual meeting 2020. The book sheds light on how entrepreneurs and firms can pursue competitive strategies by innovating for humanity to improve lives for everyone, everywhere.

Yasser completed his PhD in Innovation and MSc in Entrepreneurship from University of Oxford's Said Business School. His MSc thesis at Oxford received best dissertation prize. He also has an MSc degree in Computer Science and PG certificate in Management of Technology both from Georgia-Tech with distinction and BSc in Mechanical Engineering with special distinction from the University of Oklahoma. Following five years of practice in the manufacturing industry (Met-Pro Corporation and IBM) and in the multilateral development sector at the United Nations, he pursued a renewed passion for teaching and research in academia to bridge the gap between the academic community and business world. He worked at the University of Oxford's Saïd Business School, Imperial College London, and Queen Mary University of London. At QMUL he served as Director of the MSc in Entrepreneurship and Innovation and Director of Admissions and Recruitment.

He grew up in Jeddah in the 1980s to early 1990s, moved to the United States for his Bachelor’s and Master’s degrees in the late 1990s, and then to the United Kingdom for his PhD degree in the late 2000s. Going full circle, he is delighted to return to Saudi Arabia after almost three decades and looks forward to making a positive contribution to MBSC and the Kingdom’s Vision 2030.


Dr. Paul Frijters, Ph.D.

Academic Director of Research, Professor in Economics

Function and Specialization

Dr. Paul Frijters joined MBSC as the Professor of Economics and Wellbeing in September 2021. Previously, he was a Professor in Wellbeing Economics at the LSE from 2016-2021, developing the WELLBY, a new tool for wellbeing policy making that was recently adopted by the UK bureaucracy. He is still an emeritus visiting professor at the LSE.

Awards & Honors

  • Top 1% economists in Europe in RePec.
  • Top 1% cited economists in RePec.
  • Top 1% economists in Europe in RePec.
  • Best economist under 40 in Australia for the 2009-2011 period, as voted on by the members of the Economic Society of Australia.
View more


University education (Undergraduate and Masters equivalent) 1988-1994 Econometrics, University of Groningen, The Netherlands

  • Econometrics at the University of Groningen.
  • The Masters project consisted of a stay of 7-month in Durban, South Africa, where he gathered and analysed micro-data on interrelationships between education, discrimination and productivity in the clothing industry in the Durban Area. It led to two articles. One applied search theory to develop an empirical model of the hiring and firing policies of the analysed firm and looked at statistical discrimination issues
  • The second translated and refined sociological ideas about discrimination into a game-theoretic model.

  • Ph.D. University of Amsterdam, The Netherlands

  • A study on welfare and well-being in Russia. This thesis applies and extends psychological insights about the causes, definition, and measurement of well-being into economics. As such, it led to publications in both economic and psychological outlets. The Ph.D. was written under supervision of and in co-operation with Prof. B.M.S. Van Praag at the Economics faculty, University of Amsterdam. The defense was on April 14th 1999.

Select Professional Experience

Prince Mohammed Bin Salman College, September 2021-now

  • Professor of Wellbeing Economics. Mainly responsible for developing academic research, and for the economics and wellbeing parts of the curriculum.

  • London School of Economics, December 2016-now

  • Professor of Wellbeing Economics. Co-director of the wellbeing group from 2016 to Nov 2019 at the Centre for Economic Performance, thereafter emeritus visiting professor at the Department of Social Policy.

  • University of Queensland: March 2010 – 2016

  • Professor of Health Economics. Official duties include teaching, supervision and research.

  • Queensland University of Technology: January 2006 –March 2010

  • Professor Economics. Official duties include teaching, supervision and research.

  • Australian National University: January 2003 – 2006

  • Post-doc, then Adjunct professor of the Research School of Economics.

  • Free University Amsterdam: September 1998-December 2002

  • Post-doctoral research fellow at the labour econometrics research group of the Vrije Universiteit headed by Professor Gerard van der Berg. Official duties included research, limited teaching, and some supervision. This period included a 12-month secondment at the University of Melbourne from September 2001 to September 2002, where he engaged in teaching and research

  • Leadership Highlights

    • Research Director of the Rumici Project 2008-2015: rural to urban migration in China and Indonesia, a project sponsored by the Australian ministry of foreign aid (AusAid), the Australian Research Council (ARC), the ministries of labour in China and Indonesia, the Australian National University, the Ford Foundation, the World Bank, and the German Institute of Labour (the IZA). This required organizing dozens of scholars around the world, including large grants.
    • Co-director of the Wellbeing group at CEP-LSE from 2016 till the end of 2019. This required setting up a new master’s wellbeing course, interacting with over 10 government Departments to jointly develop new wellbeing frameworks, organizing conferences and workshops, and co-leading the UK/World efforts into bringing more wellbeing into policy making. This culminated in a 2019 Handbook of Wellbeing Policy and we were directly involved in re-writing the Treasury Green Book to include wellbeing as a valid goal of policy.